Three videos for £150 sounds fine until the brand runs one of them as a Meta ad for eighteen months. On Sponsarva the ad licence is a separate, priced, written line on the deal — and the money is in escrow before you shoot.
A UGC bundle on Sponsarva is a content-only deal: you make the content, the brand runs it on their own channels. The ad licence term, raw files and exclusivity are structured fields on the contract rather than an assumption, so nobody argues about usage after delivery.
If you also have an audience you have two things to sell, not one. The footage and its licence price on the work; a post on your own account prices on your reach, and verified UK brands bid for the slot against each other.
Every creator is verified, in one of two classes. UGC Verified means identity checked and content only — there is no follower minimum, because the brand is buying content rather than the creator’s audience. Audience Verified means connected platforms and 1,000+ followers on at least one of them, with real platform numbers pulled through Phyllo (or, where that connection fails, checked by hand against the public profile and labelled as such) and never screenshots; only they can sell a post to their own following. Brands are checked against Companies House before they can bid. The brand funds the deal into Stripe escrow when it is agreed, and payment releases once delivery is confirmed. Deals on Sponsarva start at £50. Sponsarva takes 15% commission on a completed deal, falling to 12% and then 10% as the same brand and creator complete more sponsorship deals together — UGC deals always at the standard rate — and nothing otherwise.
A UGC (user-generated content) creator makes content for a brand to publish themselves — usually short vertical video shot on a phone, used as paid social creative. You are paid for the footage and the licence to use it, not for posting it to your own followers.
An influencer deal buys access to your audience: you post, your followers see it. A UGC deal buys content: the brand runs it on their own channels and ad accounts. They price differently, they are contracted differently, and plenty of creators do both — often for the same brand.
No. Not in the market, and not on Sponsarva — there is no follower minimum for UGC work here. You verify your identity, show your portfolio, and sell content for brands to run on their own channels. If you also have 1,000+ followers on a connected platform, that unlocks a second product rather than being a requirement: you can sell the footage and a post to your own audience as two separate line items.
Published UK research puts a standalone UGC video between £50 and £250 depending on experience and production quality, before any usage rights. Ad rights typically add 30–50% of the base fee, raw files another 30–50%, and whitelisting around 30% per month of running. Our rate calculator walks through it.
That depends entirely on what you agreed, which is exactly why it should be written down. On Sponsarva the licence is a set of structured fields on the deal — media, term length, raw files, exclusivity — so both sides can see what was bought before anyone signs.
Two routes on Sponsarva. Post a UGC bundle as a listing with your floor price and let verified UK brands bid on it, or browse live campaign briefs from brands and apply to the ones that fit. Both run through the same escrow and contract.
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